ULove Lingerie: A Black Owned Brand

ULove Studio Black Bodysuit on Afrikan Princess
Photo by @Lebosphoto

As a black African woman, I am always delighted to find other black African women who are not only great creators but are also venturing into industries that have just a handful or no black people at all. Lebohang Tsimo is a young black South African woman who owns and runs a lingerie brand called ULove which caters for all body types. I was so happy when Lebohang loved my idea for a shoot that I wanted to do for her range of intimate wear. As far as I know Ulove is the first black- owned lingerie brand in South Africa and I was excited to style myself in my favourite pieces from her collection.

When styling this shoot, I decided to not only do the usual bedroom scenes but also include outdoor shoots in the brown wilderness as well as the alongside a river in the early hours of a winter morning. The river shot was a spur of the moment thing as we decided to have a few quick shots while driving by. Berets are in season so I loved pairing them with the lingerie, something you wouldn’t exactly see in most lingerie shoots. Lebogang Ditibane and I worked together on the creative direction of the shoot.

Lingerie by ULove Studio

Photography by Lebogang Ditibane





Published by Afrikan Princess

I am an avid traveler with a background in copywriting, social media management, art exhibition and music festival curation. I am a huge bookworm who not only enjoys getting lost in books, but I also enjoy writing on topics such as travel, art and fashion. I am interested in working in any projects relating to copywriting for small businesses, fiction writing, curating exhibitions for visual artists in Africa. I am also keen to work with small businesses in developing their social media strategies. Africa is my first love and I am currently having a great time exploring her.

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