Taire Avbovbo Launches ODRIN A Premium Menswear Brand

Introduction of a premium menswear brand ODRIN – for the modern man

 

 

 

This new menswear brand aims to help men dress better by offering a wide selection of high quality premium products that are accessibly priced, both online and at the concept store. ORDIN opens its doors to the public from 10 March 2017 at 44 Stanley in Auckland Park. ODRIN offers a combination of in-house branded items encompassing both clothing and accessories in addition to an assortment of premium brands such as Naked & Famous denim, Merz B. Schwanen, Filson, and Saint. James
Founder, Taire Avbovbo, a 2nd generation fashion entrepreneur and Harvard Business School graduate, believes in a retail experience centered around the core values of lifetime quality, the perfect fit, and price transparency. The starting point for ODRIN is how well each item is made.

“We believe that premium quality and perfect fit are two sides of the same coin, you feel great each time you wear our products because they fit really well and feel even better – this feeling remains over time because our garments are built to last a lifetime”.Likewise, transparency is a very important part of ODRIN’s identity. Every one of the products has a story and is ethically manufactured in Africa to the highest global standards. “I love that we have personal relationships with all of our suppliers; it’s such a great feeling when you get to impact the lives of communities around you” – Taire
The end result of ODRIN’s philosophy is a considered collection of all that’s needed to be the best dressed version of you.

 

Website: www.odrin.com

Facebook x Instagram x Twitter: @odrin_menswear

Published by Afrikan Princess

I am an avid traveler with a background in copywriting, social media management, art exhibition and music festival curation. I am a huge bookworm who not only enjoys getting lost in books, but I also enjoy writing on topics such as travel, art and fashion. I am interested in working in any projects relating to copywriting for small businesses, fiction writing, curating exhibitions for visual artists in Africa. I am also keen to work with small businesses in developing their social media strategies. Africa is my first love and I am currently having a great time exploring her.

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