Fashion Weeks are not just about runway shows, they are also about the unique styles of the attendees and that is why the street style at Mercedes-Benz Fashion Week Joburg was trending over the weekend. It is always great to see the people go all out and look beautiful and cool as they take snaps while waiting for runway shows to commence. Photographers are always on the lookout for the best and coolest looks. One such photographer is Ben Moyo who captured the best dressed this past weekend at #MBFWJ17 at the Mall of Africa.
See more of Ben Moyo’s work here
Last night Mercedes-Benz Fashion Week Joburg 2017 kicked off at Mall of Africa in Johannesburg and day 1 has set a good pace for the rest of the days. Fellow fashionistas and I braved the cold and windy Joburg weather for the love of fashion.
AFI Prive which is an African Fashion International inhouse fashion brand made a return last night on the runway and I must say that I was impressed with the collection. “Under the African Sun” is what the collection embodied and the garments were made of soft and comfortable fabrics. The kind of clothes that one wears in an African summer next to the pool, river or beach; whatever floats your boat. The cute thin waist belts were significant in giving the best view of the outfits. My absolute favourite outfit was the off the shoulder crop top with multi-layered sleeves and the matching pants which give off a relaxed look.
All the looks from the AFI Prive collection can be shopped at the AFI Prive store at the crystal court at Mall of Africa and soon on the website http://afiprive.com/
Thula Sindi is showcasing again and I couldn’t be any happier. Before the show, everyone who follows Thula Sindi on Twitter and I got to see a sneak peek of what to expect at his show and true to his word; his collection reflected his obsession with hard edged details on soft fabrics.
My favourite dresses from Thula Sindi’s collection are the dresses above whose details are hard to miss, I definitely paid so much attention here and I could not help but see a peacock in its glory as its covert feathers are displayed during the courtship ritual.
The collection also featured some of the best embroidery I have ever seen. Everything was just so precise, in the right colour and paired with best pieces. I love that you can switch up the TS garments and you can wear them for any occasion.
Other designers who showcased included Gavin Rajah and Spero Villioti. Even Though their collection were nice, I would have loved to see something different because I feel like we always see the same collections from them. Spero Villioti had models wear fake colourful locks which did nothing for the collection and we have seen this before in international designers. I honestly did not see the point of the fake locks as they added nothing to the story.
Photo Credits: SDR Photo
Last night NN Vintage wowed fashion lovers with a star-studded showcase at Mercedes-Benz Fashion Week Joburg in Sandton. I was eager to see what NN Vintage had in store for us because I have always been impressed by their previous collections. I really relate to the garments and I am definitely the kind of woman who wears and understands NN Vintage. The African Queen trend has really taken over with women all over Africa embracing headwraps and really taking pride in their cultures. NN Vintage keeps up with the times and the collection is modern and played a lot with stripes, grays and a pop of colour just to brighten it up.
What stood out for me is that the showcasing was more than the fact that the Queens are proud of who they are. African queens love each other, they dance together, the have fun together and they generally encourage each other. African Queens uplift each other and provide opportunities to each other. That is what the African Queen trend is all about and I believe that the celebrities who walked for Nhlanhla Nciza’s show cemented the fact that African Queens support each other and they are happy for the other’s successes.
All images by AFI
For the second time this year Intern By David Tlale had a show at Mercedes- Benz Fashion Week Joburg and as always the six interns did not disappoint. Comparing their show in March to their show yesterday there was significant improvements and we all expected nothing but the best from them seeing that they are being taught by David Tlale one of Africa’s best designers. One designer who stood out for me was Ntando Ngwenya whose collection was inspired by what he sees as AfroFuturism taking African fashion to the future.
This collection is the highlight of my creativity, staying away from the norm of basic clothing to architectural lines. – Ntando
Ntando says he is taking African fashion to the future and there is a new approach to pattern engineering that he has discovered and that is the seamless front cut. He used sports luxe to put the message accross. The use of lipstick on the male models was simply to re-enforce that in the near future men will be more comfortable with wearing make-up and the beauty industry is also now making beauty products for men. After his internship Ntando plans to go back in to business and improving his brand . With what he has learnt he believes that he stands a chance to stand out in the fashion scene In South Africa.
All photos by AFI
AFI Next Generation keeps emerging designers on the runway at Mercedes-Benz Fashion Week Joburg 2015
Three of South Africa’s most promising young designers will reveal their 2015 Autumn/Winter collections at the foremost fashion event of the season, Mercedes-Benz Fashion Week Joburg (MBFWJ) 2015, at Melrose Arch from March 5-7.
All are part of the AFI Next Generation acceleration programme, the second phase of AFI’s Fastrack™ incubation programme, which asserts these designers as established brands in the South African fashion industry.
AFI Fastrack™ finalists or winners from previous years are given the platform, through AFI Next Generation, to showcase their collections in the various Mercedes-Benz Fashion Weeks, affording them continued exposure to key media, buyers and industry players.
“Young designers, who have come through AFI Fastrack™, like these AFI Next Generation talents, have all shown great entrepreneurial spirit. Most have started their own labels and this is testament to what African Fashion International is about – to help evolve and bring sustainability to our fashion industry,” says Group Marketing Manager for AFI, Sizwe Nzimande.
Previous AFI Next Generation designers are already becoming household names in the South African fashion industry, including Khothatso Tsotetsi, who will be showcasing his first independent, ready-to-wear collection at MBFWJ under his brand, Tsotetsi KL. AFI Fastrack™ finalist and 2013 Next Generation designer, Tzvi Karp, meanwhile, was recognized as one of the most influential young South Africans in 2013.
This year AFI Next Generation Designers who will all showcase collections are L.A.N.D by Jess Sutherland, Akedo by Eleni Lebrou and Oath by Rich Mnisi.
Oath, the label from AFI Young Designer of the Tear 2014, Rich Mnisi, promises a collection with pop culture at its soul. Inspired by the 90s cult movie, “Clueless”, the contemporary sportswear-influenced collection balances ease with ultra-chic, minimalism with carefully curated details, shapes and colour palettes.
AFI Fastrack™ Designer of the Year 2013, Eleni Labrou’s Akedo label will present an aesthetic that melds a vivid color palette with simplistic, tailored silhouettes, interpreting African traditions in a contemporary collection that speaks for the country’s rainbow nation of cultures.
AFI Fastrack™ 2013 finalist, Jess Sutherland’s label, L.A.N.D., meanwhile, occupies a space between pure minimalism and highly-detailed embellishment. Her collection, “The Seduction of Impermanence”, will present athletic/work-wear inspired pieces that reflect ease and comfort as well as the colours and textures found in nature.
Alongside the Next Generation designers, some of South Africa’s most popular and established designers like David Tlale, Marianne Fassler, Stefania Morland and Ruald Rheeder will show their latest collections at Melrose Arch for Mercedes-Benz Fashion Week Joburg, running from 5-7 March.
SA’s top designers set to showcase at Mercedes-Benz Fashion Week Joburg 2015
South Africa’s foremost established and emerging designers will converge on Melrose Arch, Johannesburg from March 5-7 to kick off South Africa’s Fashion calendar with their latest Autumn/Winter 2015 collections at Mercedes Benz Fashion Week Joburg.
African Fashion International, which serves as the gateway to refined African fashion, has unveiled an extraordinary line-up of design talent, including collections from Ruald Rheeder, Stefania Morland, Suzaan Heyns, Fabiani, Khosi Nkosi, Tart, Augustine, KL Tsotetsi, Samantha Constable, SCALO and Shana, to name just a few.
As an exciting fresh addition to this year’s lineup, AFI welcomes a new designer – Nhlanhla Nciza of Mafikizolo fame – who will be showcasing her NN Vintage collection, having already enjoyed immense success with her unique and dynamic twists on vintage favourites.
“Johannesburg has an energy and a buzz which has made it a centre of Afropolitan identity. As one of the world’s leading financial centers, it offers creative freedom to designers with the economic and commercial opportunities rarely available in African urban spaces. There is an exceptional collection of designers who will be showcasing their Autumn/ Winter designs and it has become AFI’s number one objective to provide these designers with commercial viability,” says Sizwe Nzimande, Group Marketing Manager for AFI.
AFI’s incubation project “Fastrack”, now in its fifth year, curates and incubates young talent, providing them with the opportunity to develop and grow into successful, sustainable designers and entrepreneurs. The 2015 closing date for applications was extended due to high levels of interest from graduate designers from over 15 design schools in various cities, including Cape Town, Stellenbosch, Port Elizabeth, Bloemfontein, Durban, Pietermaritzburg, Johannesburg and Pretoria.
“We are incredibly passionate about the Fastrack programme as it directly develops the new generation of fashion design talent and gives them a platform for success. In addition, Mercedes-Benz Fashion Week Joburg provides a fashion podium to turn the international spotlight on local designers, recognising them as more than dressmakers and, rather, celebrating them as trendsetters. The designers who will be showcased this year will no doubt enjoy immense respect and success,” adds Nzimade.
The event will take place in the premier commercial and retail space, Melrose Arch, located in the heart of Johannesburg’s urban core and renowned as the definitive standard for luxury fashion and cultural showcases in the city.
SPECIAL NOTE: The full list of designers who will be showcased is as follows – Khosi Nkosi, Tsotetsi KL, Marianne Fassler, Stefania Morland, LUMIN, Tart, Ruald Rheeder, Augustine, Grapevine, Leigh Schubert, SCALO, Samantha Constable, SELFI, Shana, NN Vintage, Suzaan Heyns, Fabiani, and AFI Next Generation designers L.A.N.D, Akedo, and OATH by Rich Mnisi. 12 AFI Fastrack will also be showcasing.
Photo Credit: AFI
Mercedes Benz Fashion Week Joburg 2015 to come to life at city’s luxury centre
South Africa’s top designers will reveal their autumn/winter collections at Mercedes Benz Fashion Week Joburg from March 5-7, once again hosted by luxury shopping centre, Melrose Arch, renowned for its high-fashion boutiques and bustling atmosphere alongside event owners, African Fashion International – the gateway to refined African fashion.
The eyes of the local and international fashion community will undoubtedly be focused on the City of Joburg over the three show days as the country’s first Mercedes-Benz Fashion Week event from the annual fashion calendar, is brought to life by African Fashion International.
“This year’s Mercedes Benz Fashion Week Joburg will lead the way in securing African Fashion International’s primary focus for 2015 – to provide designers with more retail & networking opportunities and expand their influence and success to global consumers. What better place to emphasize that purpose than to return to Melrose Arch, the premier retail space in Johannesburg,” says AFI Group Marketing Manager, Sizwe Nzimande.
Sophisticated and elegant, ideally located in the heart of Johannesburg’s urban core, Melrose Arch presents itself as the definitive standard for luxury fashion and cultural showcases in the city, having already hosted the Rhythm & Brews Festival, the Night with the stars Celebrity Fashion Show, the Mandela Tribute Concert and Mercedes Benz Fashion Week Africa amongst others.
“We are proud that together with Melrose Arch, AFI is able to provide an official platform in which to showcase creative talent in Africa and introduce it to both a local and international audience,” adds Sizwe Nzimande.
The sponsors who will be contributing to the success and splendor of the occasion in conjunction with AFI, are Mercedes Benz; pioneers of hair-styling, GHD; cosmetics giant, MAC Cosmetics; the City of Johannesburg and DSTV.
FRONT ROW MAGIC
Mercedes-Benz Fashion Week Joburg prepares to dazzle audiences in 2015
Dates for Mercedes-Benz Fashion Week Joburg (MBFWJ) 2015 have been announced, following the incredible success and international praise which accompanied MBFWJ, MBFW Cape Town and MBFW Africa in 2014.
Running from the 5th to the 7th of March 2015, Mercedes-Benz Fashion Week Joburg 2015 will set the standard for a season of sartorial success, and continue to draw the attention of fashion media luminaries like Vogue Italia, Glamour France, Time Magazine, L’Officiel India Magazine, New African Women and BBC TV, all of which were in attendance at MBFWJ 2014.
“At Mercedes-Benz Fashion Week Joburg 2015, our primary focus will be fostering the creative independence of talented new artists emerging from South Africa, and providing retail opportunities for these designers within a global consumer-base. We want to provide the international fashion community with a glimpse into the unique and innovative nature of African design and creativity,” says Sizwe Nzimande, spokesperson for African Fashion International.
Every year, MBFWJ attracts masses of fashion entrepreneurs, buyers, bloggers, industry professionals, and local and international media to preview the looks that will define the bright future of design, and the business of fashion on the continent.
The fourth day of Mercedes-Benz Fashion Week Africa started off with David Tlale’s show and as always David had to be different, with his show being held outdoors outside the “The Creative Counsel” building in Melrose. The collection was inspired by women who are not afraid to be feminine, bold and still command attention.
My favourite mental buy:
The AFI Fasttrack winners showcased their Capsule collections. Jessica Ross’s collection was inspired by Russian orthodox churches and the rich, luxuriant colours with which they are filled. Exterior as well interior architecture provided inspiration. Her collection was simply yet elegant.
My mental buys from Jessica Ross:
Naazneen Kagee is a graduate of the Cape Town College of Fashion Design, was inspired by traditional Russian dress. It incorporates various textures to create rich, opulent garments, without compromising on simplicity. I love that her collection has a sporty feel to it and it can easily be worn anywhere.
My mental buys from Naazneen :
Oath by Rich Mnisi was derived from a still in the movie, Dark Shadows. The whole theme of the collection is captured through this still and there are with dark and quirky themes at play. This allows
Rich to introduce his seemingly paradoxical concept of minimal “maximalism”, Rich made sport look cool to me and I could definitely see myself in all of his garments. I think its safe to say that his collection is on of my favourites. I hope to own an Oath by Rich Mnisi soon. Saving for it.
My Oh Yes!!! From Rich :
Tuelo Nguyuza is a Pretorian Designer whose colection was inspired by the deep, rich colours and earth tones of the Sahara Desert, with its various subtropical elements. A combination of the old and the new, this collection reflects various desert landscapes whilst echoing scenes from sci-fi films for an
“earthy” feel mixed with a modern edge to create the label’s signature, sports luxe aesthetic.
My Oh Yes!!! From Tuelo:
“Twenty-Four Hours in Mumbai”, Murade’s Spring/ Summer 2014/15 Collection, was chiefly inspired by the rich, diverse colours of Indian spices. The remaining elements – such as texture and structure – are all influenced by this colour inspiration.
My Oh Yes!!! From Murade:
1981 by Nana Brenu
1981 will present “CHIAROSCURO”, a collection initially inspired by the sight of a sunset over Johannesburg and its contrasting light and shadows, created by the last golden rays touching the
surrounding landscape and buildings. This dramatic scene set the tone for the collection and, in particular, inspired the use of prints therein. Similarly, colours were inspired by the African dawn and sunset. Silhouettes explore the contrast between volumes, drawing inspiration from the traditional dress of northern Ghana
My Oh Yes!!! From 1981:
Valuing bold aesthetics and sustainable development, LaurenceAirline merges the creativeness of Africa with the sophisticated standards of modern living. Within this paradigm, collections help build Africa’s modern reality into the international fashion scene.
My Oh Yeses!!!!!! from Laurence Airline
Maxhosa by Laduma
The collection is a celebration of three years of challenges and great success in times of
uncertainty. It will combine signature patterns and colours from past collections while introducing new elements. Laduma’s collection was unique and different from what we have seen on the runway. The patterns were absolutely amazing.
I need to get rich fast so I can buy clothes straight from the highway. I had a a lovely experience at the MBFWAfrica 2014.